2019 Closing Session
Approved for 1.25 SHRM PDCs and 1.25 Business HRCI Credits!
Announcing our 2019 Symposium Closing Session Speaker……Chris Heck.
As President of the Philadelphia 76ers, Chris Heck has rejuvenated the sales and branding operations for one of sports most storied franchises, while fusing the legendary 76ers heritage with the spirit of the new Philadelphia fan.
In this role, Chris oversees content, marketing and branding, ticket sales and service, sponsorship sales and activation, innovation strategy and business development. Under his supervision, Heck led the 76ers to a No. 1 ranking in new season ticket memberships and doubled the new season ticket member fan base, while maintaining a top-five ranking in the National Basketball Association’s season ticket member customer service surveys. With Heck’s guidance, the 76ers sold the five largest partnerships in franchise history, increased corporate partnerships by 30 percent annually and established Patriot Partner and Training Complex founding partnerships.
Heck played a critical role in groundbreaking initiatives that solidified the 76ers’ place as an innovative force in the industry today. Through Heck’s leadership, the 76ers secured the first jersey patch sponsorship in “big four” sports history and developed an industry-changing ticketing platform with partner StubHub. He played a critical role in the development of the Philadelphia 76ers Training Complex, home to the Sixers Innovation Lab Crafted by Kimball, where he holds a seat on the Lab’s Board of Governors.
You do not want to miss this closing session with Chris Heck at the 2019 Symposium!